The supplier quoted $4.10 a unit. The real landed cost came in at $6.80. By the time the math caught up, the container was already on the water.

One-time $47. Owned forever: the app + the Excel model. Not a subscription.

Landed cost is the true, all-in price of an import: the FOB price plus duties, every add-on tariff layer, freight, insurance, and the destination's import fees (US MPF and HMF, or VAT/GST for the EU, UK, Canada, Australia or the Gulf). This app stacks all of it into one honest per-unit figure, compares your origin against an alternate, solves the max FOB you can pay to hit your margin, and runs in your browser. One-time $47.

The FOB quote looked great. You ran the margin in your head, it worked, you moved. Then the bills started landing one at a time: the tariff line you didn't price in, the freight that doubled since last quarter, the broker fee, the import VAT, the duty that came in higher than the supplier swore it would. Each one took a bite. By the time the goods cleared, the margin you sold the deal on was gone, and the order was already done. The cloud calculators that could have caught it bake in rates that are wrong within weeks, need a signal, and put your numbers on someone else's server.

I price landed cost on my own orders before I move on anything, because the FOB number is the smallest part of what you actually pay. So I built the model I use into a live app you own. You pick your origin and destination, drop in your real rates and freight, and it hands you the true per-unit cost and the real margin as you type. Any origin, any market, with your numbers never leaving your device. It's the tool the software companies can't build, because they've never had to stand at the supplier's desk and get the number right.

• •A live command console: the true landed cost per unit updates as you type, with a color-coded bar showing exactly where every dollar goes
• •Any origin → any market: pick China, Vietnam, India, Mexico, Turkey and more, and a destination that swaps the right fee model automatically (US MPF/HMF, or EU/UK/Canada/Australia/Gulf import VAT/GST)
• •Never-stale by design: you enter today's duty and tariff layers yourself, so it's correct for years and never touches politics
• •Origin-vs-origin comparison with the crossover point: the exact tariff level where a cheaper-unit country loses to a lower-fee one
• •The reverse solver. Enter your target margin, it hands you the max FOB you can pay: the number to negotiate to at the factory
• •Currency-swing band and a live insight engine that reads your numbers back to you: the fees you forgot, the small-order penalty, where the margin actually is
• •The full editable Excel model too: every cell live, reuse it per SKU, an asset you own, not a subscription
• •Runs in Safari or Chrome on iPhone, iPad, or any laptop. Your numbers never leave your device; one tap sends the report to your boss
• •One-time. Owned forever. Run it on every order, from every country, for years.

The app for the field, plus the spreadsheet you own forever.

The app is the live console you run at the supplier's desk. The Excel model is the asset you keep on your machine: every cell open, edit it for any product or order size, save one per SKU, drop the number into a deck or a lender packet.

That's the whole point: not a login you rent, but a tool you own. The cloud services charge you every month to see a worse number. You buy this once and run it for years, on every route you'll ever source.

• ▸The live app (iPhone / iPad / laptop, in your browser) + the editable Excel model
• ▸Any origin to any market: US fees or EU/UK/GST, switched automatically
• ▸Multi-origin compare, reverse max-FOB, currency band, insight engine
• ▸One tap sends the cost report to your manager: WhatsApp, iMessage, or email

Importers, Amazon FBA and private-label sellers, EPCs, and procurement leads buying from anywhere and selling into any market, whether it's your first order or your thousandth, when you need the real landed number before you commit.

"I'll just build my own spreadsheet," or "I'll use a free online one." The spreadsheet leaves out the lines that cost you: the tariff stacked on the duty, the destination VAT, the crossover point, the reverse number. The free tools are one country, with rates that are already stale and your margins sitting on their server. This is already built, correct for any route, and private. Your numbers never leave your device, structured the way an operator actually prices an order. And it costs less than the freight on a single pallet.

Built by Cengiz Gündüz, 25 years in cross-border trade, on the ground in Shanghai, walking supplier floors every week. He sells industrial goods out of China himself, so there's no vendor agenda and no supplier to push. It's the same cost model he runs on his own money, handed to you.

One mispriced order (a tariff line you forgot, a VAT you didn't model, a freight rate you guessed) can quietly erase the entire margin on a five-figure shipment. The cloud tools that do a fraction of this cost $50 to $200 every month, forever. This is $47, once, owned for good, run on every order from every country. Cheap insurance on an expensive mistake.

The "Don't Get Burned" Guarantee

Use it on your next order. If it doesn't save you a headache, or a dollar, email me within 7 days and I'll refund you in full. No forms, no hoops. I'm one operator in Shanghai, and I answer every email myself. Cengiz

From the people I work with

Trusted on the ground, not just online.

This app computes your cost. The Landed Cost Monitor is the living version. It watches your rates after you calculate them and emails you the day one moves. See the Monitor →

What's inside

• •A full Excel landed-cost model: type your numbers, it returns your true cost per unit. No guessing, no napkin math
• •Duties and tariffs stacked into one real number: base duty rate, Section 301 tariffs, MPF and HMF, freight, insurance, and fees, combined into the cost that actually hits your bank account
• •Sea vs. air freight comparison so you can see what speed really costs per unit before you choose
• •A 6-country comparison tab: line up China against alternative sourcing countries side by side on landed cost, not just FOB quote
• •Annual projection: roll a single order's true cost into a full-year volume so you can see the real margin on the program, not just one shipment
• •Suggested selling price and projected profit margin, per unit and per order
• •One-click PDF export to drop the true number into a deck, a lender packet, or an email to your boss
• •A pre-loaded worked example so it makes sense in under a minute. The complete paid version of the free lite tool.
• •Works in Microsoft Excel, Google Sheets (free), and Apple Numbers. No macros. Keep it forever, reuse on every order.

Why it matters

The costly mistake this prevents is pricing your product off the FOB quote your supplier gave you, and discovering later that duties, Section 301 tariffs, and freight quietly added 30 to 60 percent on top. The price a supplier quotes is not your cost. Your true cost of importing from China is the landed cost: FOB plus the China import duty, plus stacked tariffs, plus ocean or air freight, plus MPF, HMF, customs, and brokerage. Most importers run a tariff calculator once, eyeball the duty rate, and skip the rest, then find out at the end of the quarter they've been underpricing, or worse, importing at a loss. This is a real landed cost calculator for China imports: you enter your numbers and get one honest figure you can price against, compare across six countries, and project across a year. It costs a fraction of one mispriced order.

FAQ